Winter 2013 Quarterly Meeting
February 21 - 22
Norfolk Waterside Marriott, Norfolk, VA
The Winter 2013 Quarterly Meeting will allow the VACVB membership to come together to conduct business, hear guest speakers present on topics and issues related to the travel and tourism industry, have break out committee meetings and reports, share ideas and best practices, network, and communicate with fellow tourism professionals.
Registration
Registration includes: 1 lunch and reception on the 21st, and 1 breakfast, 1 lunch, and breaks on the 22nd. Dinner on 21st will be on your own, with recommendations coming from our host CVB.
Registration for individuals of DMO member organizations is $75. Allied Members may attend at no cost as a benefit of membership. To register online, please choose the registration option to the left.
You may mail or fax in the Registration Form to:
VACVB
PO Box 3363
Warrenton, VA 20188
Fax: 202.962.3939
Accommodations
Click Here to make your hotel reservations at the Norfolk Waterside Marriott. Accommodations are available for $112/night.
Norfolk Waterside Marriott
235 E Main Street
Norfolk, Virginia 23510
Schedule
Thursday, February 21, 2013
9:30 AM - Registration Open
9:30 - 11:15 AM - Board Meeting
11:30 AM - 12:30 PM - Tourism Zones and Districts
12:30 - 1:45 PM - Lunch and recognition of the VACVB’s Charter Virginia Destination Professionals
1:45 - 2:45 PM - Beyond the Visitor's Center
3:00 - 5:00 PM - Norfolk Tour
5:00 - 6:30 PM - Reception
6:30 PM - Dine Around
Friday, February 22, 2012
8:00 AM - Registration Open
8:00 - 9:00 AM - Breakfast
9:00 - 10:15 AM -
- Packaging with your Regional Partners
or
- CEO Roundtable
10:15 - 10:30 AM - Break
10:30 - 11:45 AM - VA Department of Rail & Public Transportation
12:00 - 1:00 PM - Lunch - Member Meeting
Session Details
Tourism Zones and Districts -
Two years ago, VTC made the Tourism Development Financing Program available. The purpose of the program was to provide a gap funding mechanism for bricks and mortar tourism projects. Among the program’s criteria was a defined Tourism Zone enacted by ordinance and a Tourism Development Plan. Tourism Business Improvement Districts, frequently known as TBIDs, are gaining in popularity. We’ll discuss the similarities of Tourism Zones, Business Improvement Districts and TBIDs, and how Tourism Zones and Districts may benefit your destination.
Join us for this panel discussion moderated by Mary Fugere with presentations by:
Jim Ricketts, CEO, Virginia Beach CVB
Karen Hedelt, Director, Department of Economic Development and Tourism, City of Fredericksburg
Carol Meredith, Assistant Director, City of Newport News Economic Development
Beyond the Visitor's Center -
Join us for this panel discussion of creative ways to go beyond the boundaries of your physical visitor center to expand the CVB’s marketing message to travelers and guests. Our panelists will share their expansion experiences to include multiple visitor information locations, servicing events and conventions, leaping borders with AAA offices & welcome center outreach, and literally taking your visitor center on the road.
Bruce Newton, Hampton CVB
Barbara Gullickson, Visit Norfolk
Toni Bastian, Richmond Metropolitan CVB
Packaging with your Regional Partners -
Sometimes combining one great destination experience with another can lead to a product that’s a big hit and a sure sell! This session will present ideas and a nuts and bolts approach to bringing your regional partners together for mutual success.
Presented by Janie Lawson, Tourism Sales Manager, Richmond Metropolitan CVB
CEO Roundtable -
Join fellow CEOS and Directors for a discussion of key trending issues, including
• Protecting Local DMO funding
• Relevancy of DMO and building relationships with local officials
• How the statewide tourism plan will affect you
• Developing economic impact reports that local politicians will believe
• Turning stakeholders into champions for your program
Moderated by Beckie Nix, Director, Discover Lynchburg
Virginia Department of Rail & Public Transportation -
DRPT‘s mission is to improve mobility and expand transportation choices in Virginia. The agency is charged with establishing, maintaining, improving and promoting public transportation, transportation demand management, ridesharing, and passenger and freight rail transportation in the Commonwealth.
Presented by Thelma Drake - Director of Rail and Public Transportation for the Commonwealth of Virginia
Thank you to our host CVB
